FROM OUR EXECUTIVES
In the digital age, a company’s reputation and its search results are inextricably linked. For good or bad, the results people see when they do a Google search will make a profound difference in how they react and what they buy.
As someone who helps both individuals and companies with reputation management, I gravitate towards stories that have serious implications for companies, brands, and people.
Establishing a culture that emphasizes integrity means that each team member shares in a sense of mutual trust and accountability.
Brands are increasingly waking up to this new reality and doubling down on reputation monitoring and management.